If I had to choose one thing I would do differently in my first year of Shop Wander Wear, I wouldn’t have wasted so much of my money on digital marketing. No...I'm not saying I wish I hadn't done any digital marketing - I just wish I had done it better, more efficient and thought-out. If you're a business owner and you use any kind of digital social media platform to market your products or services, you'll want to read this.
The first year of business was full of mixed emotions. I love that I can spend my days working on the things I'm passionate about. It makes it easier for the days I felt inadequate and defeated. I learned so many lessons along the ways, but I thought I'd share my top 5.
Last week I talked about imposter syndrome and how it can be detrimental to your success, regardless of what career you’re in. Fortunately, there are steps we can take to problem-solve. Do you remember what group(s) you belong to? Refresh your memory (bit.ly/2NaPHGU) and then we can get to work! Like with any problem, the first step is to identify it. What’s shaking your confidence? What’s causing you to doubt yourself? A new job? A high stakes project? Being able to paint a target on the issue can help you aim for success. Once you know the problem, talk through your...
Do you feel undeserving of your success? Do you think that you landed that dream job by pure luck? Are you constantly telling yourself you'll never be good enough, despite all your past achievements? Are you scared that someone might figure you out and expose you as a fraud? Guess what? Me too! We're in the same boat and we may have Imposter Syndrome!